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Embracing Tradition: Sending Flowers on Shōgatsu

Posted on Dec 15, 2023

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As the year draws to a close and we eagerly await the arrival of a new one, the Japanese people celebrate the dawn of a fresh start with a time-honored festival known as Shōgatsu, marking the New Year. Shōgatsu, a period of joy, reflection, and family gatherings, is deeply rooted in tradition and symbolism. One beautiful and meaningful way to express good wishes during this festive season is by sending flowers.

Floral Symbolism in Japanese Culture:

In Japanese culture, flowers carry profound symbolism, often reflecting emotions, seasons, and the beauty of nature. Each flower holds its own significance, contributing to the rich tapestry of traditions woven into Shōgatsu celebrations. When selecting flowers for this occasion, it's essential to choose blooms that resonate with the spirit of the New Year.

Cherry Blossoms (Sakura): 

As Shōgatsu coincides with the winter-to-spring transition, cherry blossoms symbolize renewal, hope, and the fleeting nature of life. Sending a bouquet of cherry blossoms is a heartfelt gesture, symbolizing the promise of a fresh start and the beauty that comes with it.

Plum Blossoms (Ume):

Ume, or plum blossoms, are another popular choice during Shōgatsu. Blooming in the winter, these flowers represent endurance, resilience, and the ability to overcome challenges. Gifting plum blossoms expresses the wish for a year filled with strength and fortitude.

Pine (Matsu):

Pine, an evergreen, is a symbol of longevity, good fortune, and steadfastness. Including pine branches in a floral arrangement conveys the hope for a year filled with prosperity and unwavering commitment to one's goals.

New Year's Flowers Arrangement:

When creating a Shōgatsu floral arrangement, consider combining these symbolic flowers with other seasonal elements such as bamboo and pine needles. The arrangement should be harmonious, reflecting the balance of nature and the cyclical nature of life.

Sending Flowers as New Year's Wishes:

In Japan, it is customary to exchange gifts and well wishes during Shōgatsu. Sending flowers to friends, family, or business associates is a thoughtful way to convey your best wishes for the coming year. Personalize your message to express sentiments of joy, prosperity, and success, aligning with the spirit of the occasion.

Online Flower Delivery Services:

In today's interconnected world, distance should not be a barrier to sharing the joy of Shōgatsu. Numerous online flower delivery services offer a wide range of floral arrangements, allowing you to select the perfect bouquet that encapsulates the essence of the New Year. Consider including a handwritten note to add a personal touch to your gift.

In the intricate tapestry of Japanese culture, Shōgatsu stands as a testament to the importance of tradition, family, and the promise of a new beginning. Sending flowers during this festive season is not just a gesture; it is a symbol of hope, renewal, and the enduring beauty that blooms even in the coldest of winters. Embrace the spirit of Shōgatsu with a bouquet that speaks the language of flowers and conveys your heartfelt wishes for a joyous and prosperous New Year.

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